An exclusive Scottish hotel has been recognised as one of the finest establishments worldwide, as it was crowned among the best in the world for 2025 by the prestigious travel magazine Condé Nast Traveller. The Fife Arms, located in the village of Braemar in Aberdeenshire within the stunning Cairngorms National Park, has secured a spot on the coveted list of the “best hotels and resorts in the world”.
Owned by Swiss art enthusiasts Manuela and Iwan Wirth, The Fife Arms, formerly a Victorian hunting lodge, stands out for its unique charm and character. With nine luxurious en-suite bedrooms, the boutique hotel also features a restaurant, bar, and a traditional pub. Condé Nast Traveller described the hotel as “flamboyantly cool” and highlighted its extensive collection of over 16,000 art pieces, including works by renowned artists like Picasso and Richard Jackson.
The magazine commended the owners for revitalising this historic coaching inn and creating a vibrant and welcoming atmosphere loved by both locals and visitors. Sarah Allard, Digital Director at Condé Nast Traveller, expressed that Scotland continues to be a top destination for travellers, and The Fife Arms stands out as a must-visit location for 2025.
This accolade marks the hotel’s second win as the best in the UK within three years, further solidifying its reputation for excellence in hospitality. Among other distinguished European hotels named in Condé Nast Traveller’s list are luxury accommodations in Santorini, Madrid, Florence, and Paris. For travellers seeking a unique and memorable experience, The Fife Arms in Braemar remains a top choice for luxury and charm.
Insights and Summary:
The recognition of The Fife Arms as one of the best hotels in the world by Condé Nast Traveller highlights Scotland’s appeal as a top travel destination. The blend of history, art, and hospitality offered by the boutique hotel showcases the beauty and culture of Aberdeenshire. This achievement not only boosts the reputation of The Fife Arms but also elevates Scotland’s profile on the global tourism stage. Travelers seeking a luxurious and immersive experience in a picturesque setting should definitely consider adding The Fife Arms to their travel itinerary.