Kamala Harris is set to make an appearance on the popular ‘Call Her Daddy’ podcast hosted by Alex Cooper. The episode, which was recorded this week, is scheduled to be released next week. This news was confirmed by a campaign spokesperson to Axios.
‘Call Her Daddy’ is one of Spotify’s top podcasts, following closely behind the Joe Rogan Experience. Alex Cooper, the host and creator of the podcast, delved into an interview with Harris on Tuesday. The upcoming episode will focus on topics such as reproductive rights, abortion, and other significant issues pertinent to women voters.
Originally starting on Barstool Sports in 2018, the podcast took off in popularity leading to a lucrative $60 million per year contract with Spotify in 2021. Recently, Cooper signed a three-year contract worth $125 million with SiriusXM. The podcast, known for discussions on sex and dating, has expanded its scope to cover broader social conversations, including a special episode featuring a presidential candidate like Harris.
Harris has faced criticism for conducting only a few interviews since entering the presidential race in July. Her appearance on ‘Call Her Daddy’ marks a departure from traditional media interviews and showcases a more unconventional platform for the Vice President to engage with a different audience.
In contrast, former President Donald Trump has been more open to non-traditional media appearances, including podcasts targeting younger demographics. Harris is likely hoping that her appearance on ‘Call Her Daddy’ will help broaden her reach and engage with audiences who may not typically follow political news.
Cooper’s podcast has proven to provide significant exposure to guests, with previous appearances resulting in major increases in interest and streaming numbers for artists like Anitta, Madison Beer, John Legend, and John Mayer. Legend and Mayer, in particular, saw their streams boosted by 200% and 350%, respectively, within 48 hours of appearing on the show.
Harris’ upcoming podcast appearance reflects a shift in political figures engaging with diverse media platforms to connect with a wider audience. The impact of her interview on ‘Call Her Daddy’ remains to be seen, but it presents an opportunity for Harris to reach new listeners and engage in crucial conversations with a demographic that may not typically engage in political discourse.